Women’s football is set to hit 800 million fans by 2030, and whilst growth is being seen in traditional football markets, new data suggests the growth of women’s football in India and the UAE is thriving! Here’s a quick breakdown of the most important parts of the new report – the things you need to know!
CHEAT SHEET
- Women’s football is expected to hit 800 million fans worldwide by 2030 – that’s more than double today’s number!
- The move would push women’s football into the top five most global sports, with 60 per cent of those fans being female
- The game could bring in millions of pounds a year, mostly from broadcast rights, sponsorships and ticket sales.
- With the right investment, TV audiences could triple and match attendances could double by 2030.
- Cash = Growth: But it won’t happen by magic – clubs, leagues, and countries need to invest properly and make the sport more professional.
- The Women’s Champions League and top European leagues are key to driving global popularity.
- The Big Goal: Make women’s football sustainable, high-quality, and unmissable – on and off the pitch.
Further Insights From The Report:
- 50% of current fans are aged 25-44
- 47% of fans are top earners
- Women’s football is projected to have a heavy female fan base
- 30% broadcast audience growth by the end of the decade
- The UK has seen 15% growth over the last two years
- Switzerland has seen 22% (hosts of this summer’s Euros)
- The US has seen 10% growth
- India, Brazil and Mexico are all above the 30%
- UAE and Colombia are closer to 50%